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Branding the Game: The use of Trademarks in Sports
INTRODUCTION The year 2024 has given us a summer full of amazing sporting events, starting with the Euros and continuing with Wimbledon, the Tour de France, and eventually the Olympic and Paralympic Games.[1] In this we will see behind the scenes how trademark protection strategies are important in sporting industry.[2] Business value is created by … Continue reading Branding the Game: The use of Trademarks in Sports
Read more »The Complexities of Trademark Disparagement: A Jurisprudential Analysis
Introduction Disparagement, a concept intrinsically linked to the act of denigrating a product or service through misleading or false remarks, has significant implications in the realm of commercial law. It not only affects the reputation and market position of businesses but also raises intricate legal questions about the boundaries of free speech and fair competition. … Continue reading The Complexities of Trademark Disparagement: A Jurisprudential Analysis
Read more »Trademark Infringement in E-Commerce in India: Challenges in Digital Era
Introduction India has witnessed exponential growth in e-commerce and online market place in the last few years. Customers are now able to have a totally different and new shopping experience, as the E-Commerce system makes it easy for consumers to trade goods and services with the help of technology, pricing, attractive discounts, and fast delivery … Continue reading Trademark Infringement in E-Commerce in India: Challenges in Digital Era
Read more »From Budgeting to Branding: Using the Madrid Fee Calculator for Trademark Registration
Introduction Expanding internationally can have a huge impact on the business landscape. However when venturing into new markets it becomes crucial to ensure our brand is safeguarded and recognized worldwide. This is where Trademarks play a role. Trademarks go beyond being logos; they help protect a company’s brand identity, reputation and the trust of consumers. … Continue reading From Budgeting to Branding: Using the Madrid Fee Calculator for Trademark Registration
Read more »Trademark Law For Entertainment Brands: Protecting A Brand Identity
Introduction Section 2 (1) (zb) of the trademark act of 1999 defines a trademark. It is a distinguishing sign or signal put on commercial items by a person or organization to differentiate one trader’s products from those of another. Trademarks are becoming valuable in the music and film industries. Music and film are two of … Continue reading Trademark Law For Entertainment Brands: Protecting A Brand Identity
Read more »The Trending Hashtag Culture Leading To Trademark Infringements In Social Media?
Introduction Social media is a form of e- communication and a means of interaction, among which sellers share information, ideas and other contents via virtual groups and networks. Social media evolved in the 1990s and the launch of the early social media service was SixDegrees.com and Blogger- a portal for posting any personal blogs. Then, … Continue reading The Trending Hashtag Culture Leading To Trademark Infringements In Social Media?
Read more »Trademark : Principle Of Territoriality In The Virtual World
Introduction The increased competition among traders and trading companies in the world of commerce led to the development of the trademark concept. A trademark helps differentiate one product or company from another, making it easier for a customer to identify that product or company. The blog focuses on the trademark system’s territoriality principle. The innovations … Continue reading Trademark : Principle Of Territoriality In The Virtual World
Read more »Tangible Fixation And Preclusion Of Emphemeral Art
Introduction Art is considered to be a gift to mankind, it has been there since the time immemorial with humans from Madhubani wall paintings of Mithila in 7th century BCE to graffiti of 21st century, art has developed its forms. It is believed that art embodies great influence on human life it is a form … Continue reading Tangible Fixation And Preclusion Of Emphemeral Art
Read more »IP Protection And Gaming Industry In China
Sports and games have no age bar. From children to adults everyone wants to play and enjoy. Playing helps people relax. E-sports and e-games (video games) are playing a very vital role for today’s generation. Customarily, gaming firms used to build their games from the very scratch including writing all the codes, engines, and int … Continue reading IP Protection And Gaming Industry In China
Read more »Protecting Confectionary trademarks in the Middle East countries
Confectionery “companies are going to extraordinary measures to safeguard themselves in an increasingly competitive industry with ever-increasing stakes. Global brand owners are zealous in their efforts to deny their competitors any advantage, trying to safeguard even the tiniest aspects of their brands. This blog focuses on trademark concerns in the confectionary sector, particularly in the … Continue reading Protecting Confectionary trademarks in the Middle East countries
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