A Coffee Controversy: Starbucks vs Sardarbuksh
Introduction A trademark can be a symbol, a word, a phrase, a logo, a design, or even a combination of these elements. By utilising trademarks as identifiers, consumers can recognise goods and services. Examples of trademarks include Reebok’s brand logo, Coca-Cola’s logo, and Apple’s logo. Examples of trademarks include the phrase “Just do it” and … Continue reading A Coffee Controversy: Starbucks vs Sardarbuksh
Read more »Shoe Branding Europe V. Adidas: Case History
Introduction of Companies involved in the dispute Shoe Branding Europe BVBA is a Belgian footwear company and wants to register it’s 2 stripe logo as a trademark. Adidas has its roots in Germany but now it’s a global company dealing in Sportswear. Adidas has a 3 stripes logo to differentiate its product from other products … Continue reading Shoe Branding Europe V. Adidas: Case History
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