The Conundrum Of Trademark Infringement And Keyword Advertising: A Case Analysis Of Google Llc V. Make My Trip
INTRODUCTION Recently, a division bench of Delhi High court in the case of Google LLC V. Make my Trip[i] dealt with the question that whether a trademark used as keyword for advertisement constitutes infringement of trademark. This question is of very significant nature specifically in the current era where commerce is highly driven by electronic … Continue reading The Conundrum Of Trademark Infringement And Keyword Advertising: A Case Analysis Of Google Llc V. Make My Trip
Read more »MakeMyTrip vs Booking.com- Injunction on the usage of Adwords
Infringement and Passing off of trademarks are strictly prohibited by the legal provisions and judicial precedents. When a person uses a trademark without permission, it amounts to infringement. Passing off involves creating some false representation that is likely to lead someone to believe that the goods or services are those of someone else. The organization … Continue reading MakeMyTrip vs Booking.com- Injunction on the usage of Adwords
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