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Back-To-Back Victories for Christian Louboutin in IP Infringement Suits: E-Commerce Websites Are Also Accountable For the Sale of Counterfeit Products Online
After winning exclusive ownership of its trademark “Red Sole” design in an infringement suit, Christian Louboutin has yet again made headlines in another trademark infringement suit against e-commerce website www.darveys.com, which allegedly sold counterfeited or fake products on their website claiming them to be original products of the world-renowned luxury brand. This latest judgment has … Continue reading Back-To-Back Victories for Christian Louboutin in IP Infringement Suits: E-Commerce Websites Are Also Accountable For the Sale of Counterfeit Products Online
Read more »Brand Protection: A Lesson from Louboutin
In todays’ consumerist day and age, the brand value of a company is key to its profits. It takes years to set up a unique brand that appeals to consumers and becomes a leader in its sector of the economy. Various factors such as intensive research and development, smart marketing and, publicity contribute to building … Continue reading Brand Protection: A Lesson from Louboutin
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